

QUALITATIVE RESEARCH DIRECTOR / BRAND STRATEGY & CONSUMER INSIGHTS
As Consultant or on Freelance-basis
BlueBench is growing!
If you love brand strategy, consumer insights and to work independently on exciting qualitative research projects that create value and impact for clients, drop us a message!
We are looking for an experienced (min 8 years, director level) and independent qualitative research professional - or from agency side -to support our team as a consultant or freelancer on an ongoing basis.
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If you are interested or would like to recommend someone, please share your CV/bio with a short intro & references: hello@bluebench.in.
Responsibilities
As a consultant or freelancer, you will be part of a high-performance team that strives to deliver high quality and add value for our clients.
You will support and work with the management on strategic research projects.
You will lead, manage and drive the delivery of projects – on a project basis – including project management, design of research materials, moderation, supervision & analysis.
You have excellent analytical skills and expertise with qualitative data
You can deep dive into data and generate insights and strategic directions that add tangible value to our clients
Requirements
Be self-driven / quick starter with advanced problem-solving skills
Have an ownership mindset
A strong background in either qualitative research (senior or director level, min 8 years), brand strategy or from the creative agency side. If you have led your own business, it’s a plus.
Creatively inclined, with the aspiration to deliver visually appealing presentations that stand out and leave a mark
Category Expertise: across categories including FMCG & Pharma
Extensive expertise in brand positioning, innovation and NPD, packaging design, flavour development, marketing mix, insights & need gaps
Qual expertise across online and offline methodologies, including co-creation
What’s in for you
Work from home (anywhere) with flexible timings that focus on delivery, not hours
Work with BlueBench on a project basis with a long-term/ongoing engagement
Exposure to domestic and international projects
Work with a high-quality-driven and high-performance team that delivers excellent work that creates value and strategic direction for the clients.